33,000% returns in 4 years! Aman Gupta’s Shark Tank bhujiya chips bet results in ₹40 crore payoff

In a recent social media post on

In his post, Aman Gupta highlighted what his first investment was like. ₹12 lakhs in snack machine now converted ₹40 crore. The angel investor and Shark Tank India judge also emphasized that no one wanted to invest in the company, which ultimately yielded higher returns than Nvidia’s investment.

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However, Aman Gupta did not disclose any information in his post about the amount of investment or return he received from his bet on US-based chip manufacturer Nvidia Corp.

Aman Gupta said in his post on X, “I couldn’t make money from Nvidea (Nvidia) Chips. But I made money from Bhujiya Chips.” ₹12 shortfalls (lakhs) turned into investment ₹40 crore in a company that almost no one wants to invest in…” he said.

Aman Gupta’s investment ideology

The entrepreneur and angel investor reiterated that the investment ideology is not to look at financing formulas, but to invest in the founder of the company and his qualifications.

“I have never been an Excel sheet investor. I invest in founders, not formulas,” Gupta said in his latest post.

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Gupta’s investment in snack brand Let’s Try reached its current level with a return of 33,233% ₹40 crore level compared to initial ₹12 lakh level four years ago.

The entrepreneur also claimed that the return on investment from Let’s Try was the best in the history of business TV show Shark Tank India. Aman Gupta attributed this win to qualities that foster passion, madness and hunger.

“333x return in 4 years (~33,233%). Some call it luck, but I call it instinct. I call it supporting passion, madness and hunger. Also, this is the best result ever in the history of Shark Tank India,” Aman Gupta said in his post.

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Let’s try what is it?

Let’s Try is an Indian snack manufacturing company that offers customers options like potato wafers and bhujiya, among other snacks, using high-quality ingredients.

The company’s website claims that the products it sells are trans fat-free, palm oil-free, cholesterol-free, sugar-free and high in fiber.

According to the company’s website, “We use 100% peanut butter. No preservatives. No artificial flavors or colorings, no trans fats or cholesterol. We have a wide variety of snacks, each with a unique taste and flavor.”

The company sells its products through BigBasket, Blinkit, Flipkart, Amazon, Swiggy Instamart, DMart, Reliance Retail, Zepto, among other online and offline retailers in India.

Key Takeaways

Aman Gupta’s initial investment of ₹12 lakh in the snack maker has now turned into ₹40 crore.
Aman Gupta’s Let’s Try investment returned 33,233% in four years.
Let’s Try is an Indian snack manufacturing company that offers its customers options like potato wafers, Bhujiya, among other snacks.