Swiggy’s Snacc shutdown lays bare the brutal economics of ultra-fast food delivery

However, Swiggy’s rivals continue to test similar formats. Blinkit’s in-house hot meal offering, Bistro, is seeing early signs of product market fit, the company said in its December quarter letter to shareholders. “We are seeing early signs of product market fit reflected in healthy production per store and early signs of a possible path to profitability,” said Akshant Goyal, chief financial officer of Eternal Limited.