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Half of us need to brush up on their football knowledge before this su | UK | News

Now the final countdown begins as the English prepare for a summer of top-class football.

But despite our love of the beautiful game, the truth is that most of us are ready for the journey – 60% admit to being fair-weather fans and 48% admit to feeling “out of their depth” when the football conversation begins.

New research from Asda reveals 28% are hesitant to join the conversation, while 46% are worried about saying the wrong thing in front of more knowledgeable fans.

But that doesn’t stop us from wanting to get in on the action; 74% say they still enjoy big moments, even if they don’t fully understand what’s going on.

When it comes to keeping up appearances, many resort to a bit of bragging; 15% act like they know the rules when they don’t, and 14% admit to Googling things mid-conversation.

This summer, Asda brought on former England star Chris Kamara and former Scotland striker Kris Boyd to teach fans the basics.

Swapping the studio for the supermarket aisle, Chris and Kris decode the rules, phrases and matchday moments that baffle fans the most, from offside to player positions, so shoppers can hold their own when the conversation turns to football.

Chris Kamara said: “Football is for everyone, whether you’ve been watching it all your life or only watch it when big tournaments are around the corner.

“We all have to start somewhere, and if a few simple tips help people feel more confident joining the conversation, then amazing Jeff, that’s what it’s all about.”

Kris Boyd added: “There’s nothing wrong with being an outdoor fan. Big tournaments bring everyone together and you don’t need to know every formation or every rule to enjoy it.

“If we can help people understand the basics, laugh, and feel some of the conversation, then we’ve done our job.”

Asda is also rolling out the campaign in stores; colleagues wear badges that say Football Fan or Fair Weather Fan, signaling they are ready to chat about the match and whether they recognize the wingers from their false nine.

Kamara and Boyd’s video series for the Asda match can be watched worldwide Asda’s social channelshelping fans brush up on the basics ahead of the tournament.

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