Ben & Jerry’s co-founder Jerry Greenfield quits accusing Unilever of silencing social mission | Unilever

According to the other founder Ben Cohen, Ben & Jerry’s founding partner Jerry Greenfield moved away from the ice cream brand about 50 years later.

Cohen’s mail shared what he said was a letter he called one of Greenfield’s “the most difficult and painful decisions”.

Greenfield accused Unilever of silencing the company, and said that independence was “gone” to talk on global issues.

“If the company couldn’t oppose what we believe in, then it wouldn’t be worth being a company,” Greenfield said.

Greenfield, the decision to protect the social mission of the brand despite the merger agreement came, he added.

“This independence was not in a small part because of the unique unification agreement that he and Cohen negotiated with Unilever, Green Greenfield wrote Greenfield.

Magnum Ice Cream Company, a new section to be listed separately in November, said that Greenfield does not agree with the perspective of Greenfield, and that both founders are trying to involve both founders into a constructive conversation on how Ben & Jerry will strengthen their power -based position in the world.

Ben & Jerry’s and Unilever did not respond immediately to Reuters’ request.

Last week, Cohen said that in the midst of tension with Unilever, the brand tried to design a fair market worth $ 1.5 billion to investors, but the offer was rejected.

Unilever and Ben & Jerry’s have contradicted the ice cream manufacturer since at least 2021, when Israel says it would stop selling in the occupied West Bank. Ben & Jerry’s filed a lawsuit against the owner of the owner of the attempts to silence and described the conflict in Gaza as “genocide ..

A Unilever spokesman said: “Our heart goes to all the victims of tragic events in the Middle East. We reject the allegations made by B & J’s Social Mission Board and we will strongly defend our case. We will not make any more comments about this legal issue.”

With Reuters