After a washed-out year, beer makers bet big on summer for FY27 growth

According to international beverage consultancy IWSR, the Brewers Association of India, which represents United Breweries, AB InBev and Carlsberg, accounts for nearly 80% of the country’s beer market. The rest of the market is in the hands of smaller players such as Simba, Medusa, KatiPatang and BeeYoung.