Google Search is under attack. Why ChatGPT won’t overthrow it yet.

Citi research analysts, led by Ronald Josey, reiterated the purchase note and $ 203 target price for the shares of Google’s parent Alphabet on Friday. In the morning trade, the stock fell slightly $ 177,18.

Citi questioned 2,400 Google search users in the USA and found that the search engine was öğrenç most users’ use of internet use ”. The same result said it was also valid in all age groups.

Nevertheless, the bank called an increase in “alternative search experiences ör from young users, Facebook and Instagram of Chatgpt and Meta platforms. Citi said that Chatgpt has become the “Go-to” target for young users and that Google use has risen with age.

While 85% of the participants choose Google as a “core search engine ,, 72% say that Google is the first site that searches online, and differences between age groups emerged. Among the users aged 41 to 55, 88% of the participants called Google as a core search engine, but this number fell to 83% for participants aged 14 to 24 years.

However, unlike Google Search, where the use of AI agents is listed as the highest use of shopping among the participants, it seems to be ılı more research -oriented than commercial. And since the bank shows that the use of other features such as shopping and travel continues to accelerate, he believes that Google is more to love the growth story.

In general, the results show that Google Search has stopped for now, which is good for the alphabet. Google Search and other services attributed to other services, in the last quarter has created more than half of the total.

Google is preparing to report the second quarter results on July 23. Based on Citi’s preliminary analysis, he wrote, “We believe that the wider online advertising environment, including search and YouTube, is healthy,” he wrote.

You have other companies alarm rang About AI and Google search. However, Citi believes that the search engine has developed for a quarter. Gains will test this theory.