Dolly Parton launches Tennessee travel stops with new entertainment elements
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The queen of country music brings her Southern hospitality to the highways of Tennessee to make traveling more enjoyable.
Dolly Parton announced the launch of Dolly’s Tennessean Travel Stops. Recreation areas will feature new and redesigned entertainment elements.
“I’ve spent most of my life on the road, especially on the bus,” Parton said in a press release.
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“The years I spent visiting greasy spoon cafes, truck stops and roadside stalls have given me an understanding of what travelers desire on the road,” he said.
Following her first charting single in 1967, Parton won 11 Emmy Awards during her 60 years in the music industry, taking her all over America to perform.
After years of traveling on the road, Dolly Parton has announced the opening of new travel stops in Tennessee. (Dolly Parton/X)
“Whether you’re driving a truck, a bus, or a car, you want a place that feels like home and will recharge you for the rest of your trip,” he said. “I believe we will fill a gap in highways while bringing the heart and soul of Tennessee.”
Parton has partnered with the Tennessean Travel Stop brand to relaunch its flagship stop in Cornersville, Tennessee, with additional locations to be announced next year.
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The Smoky Mountains native will bring his own style to rest stops, hoping to appeal to everyone on the road—families, commuters, truckers and commuters.
In 2019, drivers traveled 227,102 miles per day on Tennessee’s rural and urban roads, according to the state government’s website.
Parton’s years of visiting coffee shops and truck stops have given her a deep understanding of what travelers need and desire while on the road. (Vinnie Zuffante / Stringer)
“The Tennessean has long been a ‘home away from home’ for truckers, travelers and locals. Our roots in this community run deep; we have created jobs, built connections and welcomed generations of people through our doors,” said Gregory Sachs, president and CEO of Tennessean Travel Stop and Sachs Capital Group.
He added: “This new partnership allows us to carry that legacy forward in a way that celebrates everything that is special about Tennessee.”
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Between 2000 and 2016, vehicle travel in Tennessee increased from about 65.7 billion miles per year to 47.7 billion miles per year, according to the nonprofit national transportation survey TRIP.
Parton hopes the improved rest stops will bring jobs to Tennessean communities and highlight the underserved.
With drivers driving more than 227,000 miles a day in Tennessee, the partnership with Parton aims to better support passengers on the road. (Dolly Parton/X)
His longtime manager, Danny Nozell, said in a press release that he hopes the stop will revive people’s spirits.
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“This project reflects Dolly’s love of her hometown and her commitment to supporting local businesses, the community, and the travelers who keep America moving,” Nozell said.
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The Cornersville stop will remain open while renovations continue to bring “modern conveniences, curated dining venues and authentic regional retail.”
