Jim Cramer says he’s confident on Starbucks in the long-term

Jim Cramer from CNBC announced why he was positive on Wednesday. Starbucks Even if the coffee chain has reported the same store decline that causes a wavy trade day, in the long run.

“If Brian Niccol continues to surrender on the return front, I bet Starbucks and will be the winners of the shareholders.” “This is still my expectation here and I feel better than last night before the company reported it.”

Starbucks made an income shot, but did not meet the estimates of earnings. The coffee company saw that the same store sales have fallen for the sixth quarter in a row, but CEO Brian Niccol said the return strategy was in front of the program. After the start of the day, Starbucks dived shares during the session, but managed to largely recoil and finish 0.22%.

Cramer said that Starbucks’s title numbers were disappointed, and that it was encouraged by the general quarter. He attributed some of the earnings to one -time items such as tax fee and an expensive leadership meeting. Although the same global store sales are weak, Cramer pointed out that there is improvement in some regions such as North America and China.

Cramer expressed support for Niccol and said he could reverse the business world. Chip When he serves as the CEO of the fast daily restaurant chain. Cramer was pleased with Niccol’s words about Starbucks’ last trials of the “Green Apron Service” operating model. The new program aims to improve customers’ in -store experience with personal touches such as Sharpie drawings in more friendly customer service and cups. Niccol said that Starbucks accelerated the presentation of the program after the success of the trials.

According to Cramer, Starbucks’s most important task is to develop basic internal affairs – and the last quarter suggests that it has begun to happen.

“Under the leadership of Niccol, don’t worry about these short -term emissions, a micro cosmo of the first year of the stock.” “Focus on what’s important: the long -term return plan to the program that goes well in front of the program.”

Starbucks did not respond immediately to the request request.

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