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The founder of a luxury hotel chain says today’s tourists look nothing like they did 30 years ago

  • Kwon Ping Ho, the founder of Banyan Group, has spent in the hospitality industry for more than 30 years.

  • Ho’s Luxury Hotel Chain launched its first holiday resort in 1994 and now runs more than 90 hotels globally.

  • Ho told Bi that tourists have very different expectations than their parents’ generation.

Kwon Ping Ho He has come a long way since he opened his first holiday resort in Phuket in 1994.

HO’s luxury hotel chain Banyan Group is now running more than 90 hotels around the world, including countries such as Cuba and Saudi Arabia. 72 -year -old Business Insider told him not just his company. They look very different from what they did thirty years ago and want things different from travel.

Ho, on the edges of the Conference on Compatible Society Conferences held in Singapore last month, “When you talk about the people of my generation, people were happy to go to group tours. They just go to a hotel and eat in a hotel.” He said.

“But today, young people have been tired of international travel for a long time. They are traveling with their parents.” “Today, while traveling on their own, they are looking for much more for the things that go through the road.”

Ho said today’s more experienced travelers are a very different breed than yesterday’s check -up.

“Not only to see something good, they weren’t much more experiences, because they probably saw it, they already did it with their parents. They look at deeper experiences and allow them to interact with the local community.”

Ho is not the only person to realize the generation change.

Last year, McKinsey searched 5,000 passengers from China, Germany, United Arab Emirates, the United Kingdom and the United States. Consultancy, 52% of Gen Zers participating in the survey, Travel experiences Compared to 29% of the baby explosions.

McKinsey, “Travelers looking for one body of the past, the past,” he grew up as the fashion “he wrote.

Another change that Ho has noticed, said that tourists are in countries where they tend to greet and where they choose to visit.

“When I first started hospitality 30 years ago, the nature of tourism was a direction and a color.” He said. “Basically, white people from Europe, traveling from West to east.”

“Over the years, I called ‘rainbow tourism’, because of the increase in reserve in other developing countries.”

Ho said that this leads to “a multicolored, versatile, exciting, exciting tourism that travels from all over the world.”

“You have Indians, you have Africans, you have Arabs, you have Chinese, etc., and then, of course, young people in the region,” he continued. “This was the biggest change for me.”

In January, the UN Tourism’s World Tourism Barometer said that 1.4 billion tourists traveled internationally in 2024. He said that the UN tourism expects international tourism arrival figures to grow by 3% to 5% in 2025.

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