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John Lewis sniffs out success with perfumes

  • John Lewis plans to open five more beauty salons this year

John Lewis fixed his hopes for Gen Z’s love for perfumes.

General Manager Peter Ruis, expensive odors attracted young shoppers, he said.

“ “ 150 £ 18 -year -old people who are interested in the smell. A completely new zeitgeist ‘he said.

Among the best sellers, actor Margot Robbie 127 £ 127 £ Chanel No 5 and 245 £ MFK Baccarat Rouge.

Sweet Success Society: Best Selling, player Margot Robbie (Picture) and 245 £ MFK Baccarat Rouge announced by 127 £ Cnel No 5 bottles

And 36 stores, retailers, Loewe, Rihanna’s Fenty Beauty and Jo Malone’s Jo Loves brand is stocking more brands.

The average price for a bottle rose from £ 70 to £ 100, which was removed by the ‘perfume tok’, which the impressive products reviewed the products in Tiktok.

John Lewis plans to open five more beauty salons this year as part of an investment of 800 million pounds.

Heena Mohammed, President of the Beauty, said, ‘Luxury smell, partially looking for premium brands, inspired by young generations seeing a great growth.’

The store hopes to address Topshop’s return to High Street next year to those who make young shopping.

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