Sugar high(st): more than twelve tons of KitKat’s ‘new chocolate range’ stolen in Italy | Italy
A large shipment of KitKat candy was stolen on its way to distributors; This was a major sugar crime that could cause a shortage of customers just ahead of the Easter holidays.
According to Agence France-Presse, the truck carrying 413,793 “new chocolate series” and approximately 12 tons of chocolate was stolen on March 26 while traveling through Europe. reported.
A spokesperson for KitKat’s parent company, Nestlé, confirmed the theft to the Guardian, adding that the company was investigating the theft with local authorities and supply chain partners.
According to a statement from Nestlé, the stolen truck left a factory in central Italy and was heading towards Poland when the robbery occurred. The location of the vehicle and the chocolate carried could not be found. A Nestlé spokesman said no one was injured during the robbery he told the Athletic.
“We have always encouraged people to take a break from KitKat,” Nestlé said in a statement, echoing the KitKat slogan. “But it seems the thieves took the message too seriously and got their hands on more than 12 tonnes of our chocolate.”
The statement continued: “While we appreciate the extraordinary taste of criminals, the fact remains that cargo theft is a growing problem for businesses of all sizes. With more sophisticated schemes being put into action on a regular basis, we have chosen to go public with our own experience in the hope that it will raise awareness of an increasingly common criminal trend.”
According to Athletic, the stolen chocolates were from KiKat’s new Formula 1 series and were a result of KitKat becoming the official F1 chocolate last year. The candy bars are shaped after race cars and still feature KitKat’s iconic chocolate-covered wafers.
Nestlé has warned that stolen KitKat bars could find their way into unofficial markets due to theft.
If such a situation were to occur, law enforcement would be able to track the stolen items through batch codes assigned to individual bars, company officials said.
