Businesses, markets respond to post with Travis Kelce
Travis Kelce, the 87th #87 of Kansas City Chieffs, celebrates with Taylor Swift after the AFC championship football match against Buffalo Bills in Geha Field in Kansas City in Missouri on January 26, 2025.
Brooke Sutton | Getty Images Sport | Getty Images
Taylor Swift’s participation announcement on Tuesday revealed the latest example of the influence of celebrity in the corporate and economic world of America.
“Love Story” singer’s joint social media article, now shared the update with his fiancé NFL player Travis Kelce, sent a humming to fans – and even some stocks and prediction markets moved.
Signnet JewelersOne of the few jewelry companies on large stock exchanges increased by more than 6% on Wednesday. This is about 3% in Tuesday’s session, which includes a pop following the afternoon of Swift and Kelce.
This jump comes after deciphering what kind of ring fans chose from the photos of Swift. More than one industry expert confirmed that the diamond is a pillow cut.
Signet, 1 day
Ralph LaurenBoth halves of the couple seemed to be doing sports in the pictures, increased by 0.5% on Wednesday after earning 2% the day before. Jeferveries analyst Ashley Helgans said Swift’s prominent choice for the brand is positive for the stock.
Helgans to the customers on Wednesday, “not only in clothing business, dreams, not in the business, but also in dreams as we see this result as a task success.”
American Eagle After cooperating with the retailer’s sportswear brand Tru Kolors, the stocks increased by more than 8% on Wednesday. Kelce comes to the forefront of a campaign connected to the collection.
American eagle, 1 day
Other brands made cash in the cultural cache of Swift-Kelce participation. Domino’s pizza And GrupHub, each of which refers to Swift’s songs and pushed warnings to application users, including a ring emoji. Soda Producer Poppi shared Instagram Photo The duo’s social media title theme.
The estimation markets were also enlightened at the latest cultural moment. A Kalshi Bet Upon the possibility of marriage until the end of 2025, he was shot directly after the statement on Tuesday.
Swift was considered an economic engine from my pandem. Supporting consumer expenditures connected to the “Eras” tour worldwide, both Wall Street and attracted attention Federal reserve.
