Amazon debuts private-label grocery brand with most products under $5
Amazon On Wednesday, with the pricing of most products below $ 5, it expanded a special labeled grocery series with a special labeled grocery store with the launch of a new brand for shoppers with price awareness.
The brand is called Amazon Grocery and contains more than 1000 products from milk, fresh products, meat and seafood to snacks and cooking foundations. In a version. Amazon said that the new proposal combines happy belly and Amazon fresh brands under a label.
“In a period when consumers have a price consciousness, Amazon offers more than 1,000 high quality grocery products in all categories that do not compromise on quality or taste, and low, competitive prices from valuable snacks and celter foundations to the grocery budgets of the cellar.
Markets and retail stocks fell after Amazon’s statement. Albertsons While falling more than 2 % Walmart– Kroger– Costco And Aim All fell about 1%.
For the first time, Amazon did not try a budget -friendly grocery brand. He launched a similar offer in last September, Amazon called protectiveThis “focused on value”.
The movement comes as in the flow of Amazon’s grocery business.
The company announced that it would close all its positions in the UK last week and continued to facilitate the chain of fresh supermarkets without cashier.
At the same time, Amazon CEO Andy Jassy And other company managers, canned products, paper towels, dish soap and snacks, such as elements such as online grocery business “daily basic” sales have revealed the success of sales.
Last month, the company expanded its presentation of fresh foods to more pockets on the same day, because she encouraged shoppers to add meat and eggs to their orders while browsing the expanding online store.
