Beauty wars intensify: Nykaa pilots Glam Pass to retain shoppers

Priced: ₹39, Glam Pass offers shoppers up to 10% off ₹300 on their first three purchases and is valid for three months. The feature is currently live for select users in Mumbai and is expected to be rolled out to other cities, including the National Capital Region and Bengaluru, in the coming weeks, it was stated on condition of anonymity.