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Compliance-driven Namma Yatri eyes funds to expand across India

A regulatory first model found support in some corners, but at the same time slowing down the expansion-bengaluru-based company that seems to be a change that seems to want to live. Currently, the company is meeting with partners in a few northern, western and eastern states – but not yet cities.

“We do not play in any gray area when it comes to legality,” his founding partner Shahan MS told Mint. “With yellow wooden, white wooden or bicycle taxis, we definitely follow the arrangements – no temporary solutions or legal comments.”

With the entry into force of Karnataka’s bicycle taxi ban on Monday, the company said it would not use gaps to operate. “We are the only mobility company that takes 100% compatibility stance even under the pressure of Bangalore.

The company is about 200,000 driving time per day. Shan said, “The implementation of each state belongs to the relevant states, so we do not control or have it,” he said.

“There was a strong interest asking when we would launch from many Northern provinces, including driver representatives and local authorities.

Tariff Transparency

The expansion is timed next to a new funding round. While the details remained under the windings, Shahan confirmed that the company expects to close in the next quarter and referred to the “important interest’ from the investors. This will follow the $ 11 million seed tour from Blume Ventures, Antler and Google in 2024.

Namma Yatri’s peers were also caught on a regulatory Dragnet on the “Advance Tip” feature. Central Consumer Protection Authority is investigating the issue and has already issued a notification to Uber with similar notifications to Ola and Rapido.

The feature used by Namma Yatri offers the riders with the option to add a hint in advance, which can encourage faster driving confirmations.

Authorities examine whether such overturning mechanisms create unfair trade practices or dark patterns and force users to pay extra before confirming a journey.

“We can safely say that we do not have dark patterns. We have clearly revealed that it is volunteer to overthrow on our platform. We do not poke users unless there is no driving in the first 30-60 seconds…”

Instead of algorithmic increase pricing, the application offers drivers an optional tip proposition option – usually La10– La20 – Like heavy traffic or if a return journey is unlikely. Riders can accept or reject the tip.

“Instead of opaque algorithmic fluctuation pricing, we provide a moderate floor: a modest, calibrated end mechanism that gives both riders and drivers an agency,” he said.

“If all the industry agrees to scrape overturning and adhere to the basic wages, we are clear. But if others continue to pricing opaque fluctuations while offering basic wages, this is not sustainable-especially for our first model for our first model,” he added.

Growth, prosperity and beyond

Namma Yatri is aligned with the welfare rules of Karnataka’s new concert worker. In accordance with the regulations of 2025, Karnataka platform-based concerts (Social Security and Welfare), platforms should contribute to 1-5% of each transaction to a state welfare fund.

“In Bangalore, we are working on the model of putting a percentage of our income aside as our tools for the driver’s welfare,” Shan said.

The income of the company operates in a subscription model in which drivers pay a fixed fee to access the platform and protect 100% of the wage.

In addition, it was the first driving greeting service that was fully integrated with OndC, all driving operations passed the open network.

Shan believes that he can bring together public and special transportation options such as metro and bus to a single interface.

When we look forward, it provides services in other sectors such as namma investment, ambulances and services and tests the localization led by AI to adapt to the City of Services.

While the international ambitions remained on the horizon, Shan announced that they would only follow after the next background tour.

“Vision is to build in India and build for the world,” he said, ız Our approach is not to be a technology facilitator and unifying, not to displace existing players… ”

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