Trump U.S. Open invitation from Rolex comes after slapping tariff on Switzerland

President Donald Trump took part in the US Open this weekend, next to the Rolex CEO Jean-Frederic Duffour weeks after describing the watchmaker’s own country.

On Sunday, Trump watched the male single final in New York in a midfield sponsored by Rolex in a midfield. Minister Participated According to NBC News, by high -profile White House officials, including family members and Treasury Secretary Scott Bessent and Press Secretary Karoline Leavitt.

Trump was invited by Rolex, according to a report he refers to a person with details of Detal Press. Rolex and the White House did not respond to CNBC’s request for comments.

Rolex’s case came within weeks by placing a 39% tariff ratio in Switzerland, where Trump’s Rolex was based. This is higher than other countries in the region after agreements between the US and the European Union and the United Kingdom.

Bernstein analyst Luca Solca wrote to customers last month, “many of them have hoped for last -minute agreement.”

Solca, Swiss watchmakers will probably have to increase prices due to taxes, he said. Analyst said that 39% tax was almost twice as much as expected for the country.

However, the left, the group’s tariff application for about six months before the price labels on the price labels can provide a “buffer” he said.

Trump’s participation in the Rolex Box points to his latest interaction with large companies aiming to fur in favor after returning to office this year. Last week, the President hosted several CEOs of major technology companies at the White House.

According to Associated Press, Sunday’s visit has been at Trump’s first sporting event since 2015.

Rolex is a private company founded in 1905 in Geneva. The US tickets are open up to $ 800 and close to thousands of dollars.