Imagine that you invested $ 1,000 in a promising stock. You will watch the stock movement higher, then lower, then you can watch it again higher. However, you will be determined throughout volatility and continue for driving. Twenty -eight years have passed. You are looking at your intermediary account to find out that your first $ 1,000 investment is now about $ 2.25 million.
This is not a pie scenario in the sky. Anyone who bought $ 1,000 Amazon‘S (NASDAQ: AMZN) In his first public offering on May 15, 1997, stocks and never sold, today it will be a multimillionaire. This stock has increased a surprising 225,000% – and still a screaming purchase.
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It is an inadequacy to say that Amazon has led investors to a rollercoaster journey. The stock made more than 2,600% profit in the first 19 months on the market. At the end of 1999, Amazon increased by about 3,800%.
It didn’t take good times. Between the end of 1999 and late 2001, Amazon lost about 90% of the market value as a point-com balloon explosion. However, beyond the books, DVDs, music, souvenirs, home development products, software and video games expanded the seeds of their future success. In the first few years of the 21st century, Amazon added more products to the e-commerce platform.
Amazon’s stock price also recovered in a steady way. The company had one of the most important years in 2006 with the launch of the Amazon Web Services (AWS). It didn’t take long for AWS to be Amazon’s largest growth engine.
After the market melting in 2008 and 2009, the magnificent gains of the stock were largely due to AWS’s explosive growth. Amazon’s e-commerce business also had a huge increase due to COVİD-19 pandemia.
Today, Amazon sells almost everything online (including cars, including cars through partnership Hyundai). The company is undisputed with the US 800-pound e-commerce gorry market share 37.6 %. His closest competitor, WalmartThere is only 6.4%market share.
AWS also dominates the cloud services market. In the first quarter of 2025, Amazon’s cloud unit demanded a 29%market share. Microsoft It was number 2 with 22 %market share. The AWS is growing more slowly than some of its competitors. However, it still provides strong growth and income increases with an annual increase of 17% annually.
Amazon focuses more unquestionably than ever. Their profits rose from year to 64% to 17.1 billion dollars. Technology, especially its use Artificial Intelligence (AI) And robotics helps the company to increase its profitability.
As in the past, Amazon continues to switch to new markets. In 2020, the release of Amazon Pharmacy and the acquisition of the primary maintenance chain One Medical in 2023 expanded to health services. Amazon plans to start providing a satellite internet service this year when all its projects are in orbit.
Of course, Amazon’s share price is basically flat at 2025. However, the stock is still a purchase screaming for three main reasons.
First, it offers a great growth opportunity for AI AWS. Despite impressive progress, we are still in the first strokes of AI transformation. In particular, the agent can achieve tremendous growth in artificial intelligence AWS request. I also hope that the internal use of Amazon will continue to provide higher profitability.
Secondly, Amazon’s e-commerce growth story is not over. CEO Andy Jassy said the company has only 1% of the global retail market of Amazon in October 2024 earnings. He estimated that most of the retail business, which is currently in physical stores, will be online for the next 10 to 20 years. I suspect that he is right.
Third, Jeff Bezos, the founder of Amazon, said in his statement many years ago: “Your margin is my opportunity.” I guess that thanks to the innovation and operation scale, Amazon will continue to disrupt other markets.
Will Amazon provide 228,000% return in the next 28 years? Probably no. However, this stock will earn a lot of money for patient investors.
Imagine this before you buy a share in Amazon:
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John Mackey, former CEO of Whole Foods Market, a subsidiary of Amazon, is a member of the Board of Directors of Motley Fool. Keith Speights There are positions in Amazon and Microsoft. Motley Fool, Amazon, Microsoft and Walmart positions and recommends. Motley Fool recommends the following options: Long January 2026 Calls of $ 395 in Microsoft and short January 2026 Calls $ 405 in Microsoft. Motley Fool’s Explanation policy.
