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Australia

Upper house pushing Labor on ‘secret’ gambling ads plan

23 July 2025 11:25 | News

The Federal Government is about to be forced to respond to a draft to a milestone reform report that has not been touched for more than two years.

After Labour’s May 3 election win, the portfolio of Communication Anika Wells marked the upcoming changes in gambling advertising.

His first meeting, except for the department briefings, was with Rod Glover, Late Labor MP Peta Murphy, who banned gambling ads.

A draft response to the report “You earn a little, you lose more” report given by a bilateral parliamentary committee by a bilateral parliamentary committee was prepared for the previous Minister in November 2024.

However, the department refused to publish the 32 -page document under the laws of information freedom.

The main advice of Murphy Report was to gradually eliminate the television and online gambling ads unanimously from the workers, coalition and Crossbench deputies in the committee.

Labour’s draft policy, which was never officially published but informed to stakeholders in mid -2014, included the prohibition of betting advertisements during and after live sports broadcasts and limiting them to two hours outside this parameter.

Minister of Communication Anika Wells marked changes in gambling advertising. (Russell Freeman/AAP Photos)

Once the independent senator David Pocock has been rejected similarly to freedom of information, he forces the publication of draft proposals and ministry briefings under the senate order for the production of documents.

The liberals and the greens supported their support, that is, on Wednesday, the Senate will pass the Senate and work to explain or explain that they would keep the documents confidential until the end of the month.

The third order requires lobbying efforts from sports codes after correspondence between the Prime Minister and the representatives of the gambling sector to do any action before the election.

Senator Pocock was one of the biggest failures of the last parliament and this time it was a wrong ”.

Reform defenders are eager to find a middle ground, arguing how long the status quo takes more people because there is little restriction in gambling advertising.

While stakeholders force a blanket ban, betting ads can be broadcast on live TV, there is an openness to compromise on restriction.

In addition, they are forced to ban a full advertising ban on social media and triggers, which convinces people to bet more by offering incentives such as bonus bets.

However, a gambling lobby, a blanket, to say strongly against social media ban, technology can be used to avoid targeting children.

The sector is similar to stop versions.

Wide incentives are willing to argue to stop advertising, but gambling companies want to protect the right to force ads to people registered on platforms.

Peta Murphy's File Photo
Late workers’ deputy Peta Murphy campaign to ban gambling advertisements. (Mick Tsikas/AAP Photos)

Murphy Review suggested that the government immediately banned online gambling incentives and ads.

Commercial publishers and sports codes argue that they need advertising revenues to stay alive, gambling companies warned that the blanket ban on Australians will push illegal overseas betting areas.

AFL and NRL receive tens of millions of dollars a year as a deduction from gambling agencies.

Some defenders are hopeful that they will be an announcement in the steps before the end of the year, and they do not respond to the turning point report 25 months after the Federal Government has been delivered.

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