Xpeng plans global launch of mass-market Mona brand in 2026
XPENG CEO Xiaopeng speaks with journalists at the Electric Automatic automobile stand at Munich’s IAA Motor Show in Munich on September 8, 2025.
Arjun Kharpal | CNBC
XPENG He plans to start the Mona brand in the markets abroad with a movement that will increase competition with Chinese competitors and increase competition with settled car manufacturers in the electric vehicle arena.
In a comprehensive interview with the CNBC on Tuesday, XPENG CEO Xiaopeng said that the company’s international expansion moved faster than it expects and the company was open for the first time to acquire other electric car manufacturers.
With the release of Mona M03 Electric Coupe, the XPENG launched the Mona brand in China last year. The car was released at a starting price of 119,000 Chinese Yuan aggressively with a slightly below $ 17,000.
In a statement to CNBC, he said that XPENG will launch Mona branded cars in Europe next year. The launch was reported for the first time.
“You can wait for Chinese and European markets in 2026 and the rest of the world in the comments translated by CNBC. He said.
“I believe that what we have cursed until then will be very proven and very perfect tools.”
These cars will probably be cheaper than XPeng’s senior models such as P7 and G6.
Chinese automobile manufacturers are aggressively on the market outside China, and it finds success in Europe, where companies like BYD continue to grow.
Adding even more competitive cars to the mixture abroad will increase competition in markets such as Europe, where traditional car manufacturers such as Mercedes, such as Mercedes, BMW And Volkswagen Chinese launched its own electric vehicles to defend the opponents.
The expansion of Chinese companies to Europe comes at a time when Tesla continues to record decreasing sales in the region.
Global expansion is accelerating
The Guangzhou -based automobile company started its global expansion with Norway in 2020 and has been released in other markets, including Germany and France since then.
Xpeng had previously stated the goal of establishing assets in 60 countries and regions by the end of 2025. He said that this goal was already met due to global growth than expected. CEO, as a reference, said XPENG was in only three to five markets two years ago.
XPENG exhibited the humanoid robot “Demir” at the IAA Motor Show in Munich on September 8, 2025.
Arjun Kharpal | CNBC
At the IAA Mobility Auto Show in Munich, Germany, XPENG brought an upgraded version of the flagship P7 car (next P7) to exhibit in Europe for the first time.
Even if XPENG continues to push abroad, especially in Europe, it faces difficulties, including dealing with the tariffs of Chinese -made electric vehicles.
This caused Chinese car manufacturers to discover the production of cars in Europe. XPENG wants to produce in Europe, but it has not yet made a decision about the timeline.
OPEN TO BUILDING XPENG
In China, the price war continues while home producers fight for market share. The competition is increasing among domestic automobile manufacturers and Tesla.
This called on Chinese organizers to call a stop for an excessive competition known as “Neijuan” or invasic in the spoken language.
The XPENG CEO warned that only a handful of Chinese car manufacturers will survive in the coming years.
He said the collapse was already.
In this environment, he said that the company is open to purchases, which is something that has not done in large quantities. In 2023, XPENG acquired the Chinese journey greeting company Didi’s electric car development.
He said that XPENG would be open to purchase, including other electric car manufacturers.
“I think we have the opportunity, then we want to buy some companies,” he said. “This is a good thing for us. Manufacturing companies, home companies are always possible.”
