AI wearable company Limitless says it has been acquired by Meta

Meta CEO Mark Zuckerberg wears Meta Ray-Ban Display glasses while giving a speech introducing the new line of smart glasses during the Meta Connect event at the company’s headquarters in Menlo Park, California, United States, on September 17, 2025.
Carlos Barria | Reuters
Artificial intelligence wearable technology startup Unlimited Said it was purchased by Friday Meta.
Limitless makes a small AI-powered necklace that can perform tasks like recording conversations and creating summaries.
Limitless CEO Dan Siroker announced the deal via a corporate blog post on Friday but did not disclose financial terms.
“Meta recently announced a new vision to bring personal superintelligence to everyone, and a key part of that vision is creating incredible AI-powered wearable products,” Siroker said in the post and an accompanying video. “We share this vision and will join Meta to help bring our shared vision to life.”
Meta did not immediately respond to a request for comment.
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