M&S makes huge change to customer loyalty scheme | UK | News
M&S changes things up in Sparks plan (Image: Getty)
Marks and Spencer has canceled one of the benefits of its Sparks card loyalty scheme. Delivery passes are no longer available to new Sparks members and existing users can no longer renew their passes.
The trial service offered unlimited next-day and designated-day delivery on some clothing, beauty and home orders with no minimum spend. The annual price was £25.
If you have a delivery card, you will be able to continue using it until it expires; You cannot renew after this date. However, if you delete your Sparks account while your delivery pass is active, the pass will be canceled and you will not be refunded.
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Delivery will no longer be included in the loyalty plan (Image: Getty)
M&S confirmed the update on its website. The supermarket explained: “From March 2026 M&S will no longer offer Delivery Passes to new customers. Existing Delivery Pass customers will not be offered renewals when their existing pass expires.”
It continued: “Existing Sparks customers with an active Delivery Pass can continue to use it until the stated expiration date unless the member closes their Sparks account.”
Disappointed citizens reacted to this news on social media.
One person said: “Extremely disappointed and surprised given the volume of online shopping these days.”
Another said: “I’m gutted to use M&S online all the time.”
It comes after M&S increased pay for thousands of workers but abandoned its commitment to pay workers in line with a real living wage.
The high street chain increased pay for retail staff by at least 6.4% earlier this month, taking wages to £13.41 per hour nationally and £14.74 per hour for those living in London.
This sees the retailer offering rates above the national minimum wage, which rises to £12.71 per hour for people aged 21 and over across the UK from April 1.
But M&S no longer offers pay in line with the real living wage, a voluntary benchmark designed to be calculated based on the real cost of living, currently set at £13.45 an hour in the UK and £14.80 in London.
M&S said it had invested more than £350 million in staff wages over the last four years, representing an increase of more than 34%. The latest pay rise for store staff will cost more than £70 million and exceed inflation, it said.
M&S CEO Stuart Machin said: “This is a good cost and I’m delighted we can deliver this inflation-beating pay award alongside our leading benefits package. This investment reflects the central role our people play in reshaping M&S for growth.”
