Iceland supermarket offering £1 reward for reporting shoplifters

Supermarket chain Iceland will reward customers who report theft of theft as part of their efforts to combat the levels of increasing retail theft.

Richard Walker, the executive chairman of the company, said that those who warn the staff against the ongoing theft will receive 1 £ credit for Icelandic bonus cards.

The company estimates that theft is around 20 million pounds each year.

Mr. Walker said that this figure not only affects the profitability of the company, but also limits the ability to reduce prices and re -invest in personnel fees.

Iceland said that the BBC did not necessarily have to be caught in order to receive £ 1 award, but it would have to be reported and verified.

“We encourage our loyal customers to help provide alarm, and if they help to capture a shop, we will fill the bonus cards to spend in the store,” Walker said in a statement. He said.

The announcement first made the announcement in Channel 5 news on Thursday.

“Some people see it as a sacrificial crime, not. A cost for work, the hours we pay to our colleagues and the intimidation and violence.” He said.

Authorized, encouraging customers to participate in the prevention of crime can also help to reduce prices in stores potentially, he added.

“We want customers to help us to reduce our prices even more by pointing out store signs.” He said.

Iceland suggested that customers do not want to interact directly with any theft, but they have found the nearest staff member and warned the suspect shop owner with a detailed statement.

The announcement comes in the midst of a steep increase in theft in England and Wales.

According to the National Statistics Office, the police recorded 530,643 theft by 2025.

This is an increase of 20% from 444,022 in the previous year and The highest number since the current registration applications started 2002-03.

In response to increasing concerns, the government promised to increase neighborhood policing and promised thousands of civil servants about patrol until the spring of 2026.