ITC bets on new growth engines, expands food-tech and wellness play
Yeni Delhi/Mumbai: Diversified Konglomera ITC LTD expands its existence in new business segments such as food technology, healthy life, sustainable packaging and agricultural-technology platforms as part of the wider ‘ITC Next’ strategy.
Speaking at the company’s 113th year -year general meeting, President Sanjiv Puri said that the group had built a “ready -made portfolio” to wander in a challenging business environment. Authorized said that the environment is a critical “turn – – Turbulence, uncertainty, rapid change and the need for new strategies.
“Future preparation in the future is not only about to adapt to change, but to foresee the future, innovate and shape proactive,” he said.
Food-Technology and Brand Extensions
Food technology, which combines ITC’s packaged foods, hospitality and digital platforms, has seen an annual growth rate of 108% in the last three years. Operating with four brands, ITC Master Chef Creations, Aashirvaad Soul Creations, Sunfeast Cooked Creations and Sansho-TAM pile platform are currently running 60 cloud cuisine in five cities and scaled throughout the country.
In FY25, the company launched more than 100 new products among categories such as health and nutrition, hygiene, naturals, protection and comfort. Such a launch Pranah, a series of incense rods and fragrant candles focusing on aromatherapy. “Consumers are looking for new therapeutic experiences as part of their health search, Pur Puri said.
The ITC also introduced Right Shift, a brand for consumers over 40 years of age, which offers clinically proven natural components and registered formulations.
Frozen foods and purchases
The company continues to expand its frozen food business through the ITC Master Chef series with more than 80 Indian and Western snacks, bread and seafood. Praya’yı purchasing, more than 100 cities in more than 170 frozen Pan Asya Food option added.
The expansion of ITC to niche and premium categories, Sunfeast cooked creations, first -class cookies positioned for fast trade channels, and Fiama brand under the Japanese hokkaido milk -based soap bar.
Puri said, “We also introduce new brands and make value currents to address developing opportunities and gaps,” he said.
Organic and Natural Portfolio
He added that the company has purchased 24 Mantra Organic, which operates among 1.4 Lakh acres of agricultural land in 10 states and offers more than 100 sku organic positions in the organic segment. Yoga Bar completes the purchase of the Bar before and the last investment in Anne Sparsh, an actor in natural baby care.
“These strategic acquisitions allowed the ITC to win the entrepreneurial effort of the ITC, while it was structured to take advantage of the powerful power of the ITC,” Puri said.
ITCMAARS and AGRİ-Tech Push
The ITC said that the Agricultural-Technology Initiative ITCMAARS supports more than 2.050 farmers’ organization (FPOs) and 22 Lakh farmers in 11 states. The platform integrates services such as AI -featured crop recommendations, image -based diagnosis, drone applications, market connections and access to inputs and loans.
To promote agriculture as a service, ITC is trying to build an ecosystem of local entrepreneurs under models such as ‘Drone Didis’. Puri said that these interventions lead to 15-20% increase in yields and up to 30% improvement in net returns for farmers.
The platform is located as a long -term business opportunity with its relevance to core agriculture and food segments.
Sustainable packaging and flexibility
New packaging businesses under brands such as fleet, bioseal and fyba are positioned as sustainable alternatives to disposable plastics. The Fyba unit in Madhya Pradesh uses renewable materials such as bamboo, Bagasse and waste paper. Puri said that this vertical grows 2.4x at FY22 levels.
In order to address the climate risk, ITC has made evaluations in 140 regions and multiple value chains. The ‘Climate Smart Agriculture’ program covers 31 lakh acres in 100 districts with a target of 40 lakh until 2030. Basin development efforts now cover an acre of 18 lakhs and save about 1,400 million kiliters of annual water.
“Climate change is expected to affect food safety and livelihood resources. Adaptation is now as critical as carbonization,” Puri said.
Medium Term Investments and Supply Chain Strategy
The company announced that it plans to invest last year LaFMCG, packaging, agriculture and export -related production during the medium term 20,000 Crore. More than 90% of ITC’s raw material needs are met with local resources. More than 250 factory networks include integrated consumer goods production and logistics centers aiming to increase agility and rely on external supply chains.
Puri said that global deterioration reveals the fragility of traditional supply networks. “The need to build agile, diversified and local production and supply networks is critical to increase flexibility,” he said.
ITC’s products are currently reaching more than 260 million Indian households and are available in more than 70 global markets. “Indian brands should decorate the global scene, but after establishing a legacy in Bharat is our definite belief, Pur said Puri added.
FMCG Major will announce its June quarter earnings on August 1st. Analysts in Nuvama Corporate Self -Equity show an annual general increase of revenue of 9.9%. “It is expected that the cigarette segment will see an increase of 4% annually in volumes, which leads to a 5% increase in net income and growth in Fave,” he said. Fit is earning before interest and taxes.
While FMCG sales are expected to grow by 5% annually, EBIT margins are likely to narrow EBIT margins by about 22% due to negative pricing in Q1FY26E, according to the Nuvama report published in July.
On Friday, ITC shares were marginalized lower. La409.55 National Stock Exchange in a weak market.
