Amazon expands online grocery with same-day fresh food delivery
Amazon is expanding its grocery range by allowing some customers in London to add fresh groceries to their same-day delivery orders.
This strategic investment in the online grocery business was announced alongside other key commitments during the company’s “Delivering the Future” event in Dartford.
The online retail giant has confirmed that shoppers in certain parts of the capital will now be able to add a comprehensive range of fresh produce to their express deliveries, including vegetables, meat, poultry, seafood, dairy, bread, eggs and frozen foods.
These new additions will complement existing product categories such as electronics and home goods.
This expansion into same-day fresh grocery delivery comes at a time when rivals in the sector are experiencing rapid growth, particularly Tesco’s Whoosh and Sainsbury’s Chop Chop services.
“We’re focused on making grocery shopping easier and faster for customers, with low prices on millions of products,” said John Boumphrey, Amazon’s UK country manager.
“Customers can now add fresh groceries to their regular Amazon order in one cart and have everything delivered the same day.
“Whether it’s fresh ingredients with a new cookbook or milk and tea bags with a new kettle, you can order in the morning and have it delivered when you get home.”
The increased investment in online grocery comes after Amazon closed all its Amazon Fresh markets in the UK, a move that hit around 250 workers.
About five of these stores were converted into the group’s Whole Foods brand.
In a separate announcement, Amazon promised more than a thousand supported internships for young people with learning disabilities and autism across the UK as part of a major investment.
It will invest a billion dollars (£740 million) globally in employee training to upskill thousands of workers.
The cash injection will support the group’s career choice skills programme, which more than 30,000 UK employees have participated in since 2012.
