WPL 2026–27 welcomes ChatGPT, Kingfisher and Bisleri in BCCI’s massive commercial push
ChatGPT and Kingfisher join as Premier Partners
Over the next two seasons ChatGPT and Kingfisher Packaged Drinking Water will join as Premier Partners. The addition of these brands marks one of the most significant expansions in the WPL’s sponsorship portfolio and reflects growing market confidence in women’s cricket.
CEAT continues; Bisleri joins the group
Long-term partner CEAT has renewed its relationship as Strategic Break Partner, extending its commitment to the league since its inception.
Meanwhile, Bisleri has been added as Beverage Partner, further strengthening the league’s consumer brand lineup.
WPL’s full commercial series
Current partners
- Title Partner: TATA Group
- Premier Partners: Sintex, Herbalife
- Strategic Break Partner: CEAT (renewed)
- New partners for 2026-27
- Premier Partners: ChatGPT, Kingfisher Packaged Drinking Water
- Beverage Partner: Bisleri
BCCI calls new partnerships a sign of WPL’s growth
BCCI President Mithun Manhas said the confidence shown by leading international and Indian brands highlights the WPL’s remarkable run and expanding commercial appeal. BCCI Honorary Secretary Devajit Saikia stated that the partners coming into the ecosystem bring various strengths and will play a significant role in enhancing the fan experience as well as supporting the growth of women’s cricket. WPL Chairman Jayesh George added that the league continues to reshape the field for women’s sport globally and new cricket has been introduced alongside the renewal of CEAT. partners are a strong indicator of the value WPL provides to business stakeholders.
