Le Baromètre and Unpoint cinq could once again receive funding

The Climate Action Barometer and the news media Unpoint cinq could obtain funding from the government again.
The recent end of funding for the Climate Action Barometer does not mean that this project, carried out for five years by the Research Group on Climate Marketing Communication at Laval University, is finished, according to the Minister of the Environment.
“The financing agreement has expired and we are in discussions to renew it” for 2026, Minister Bernard Drainville said on Wednesday.
“The discussions we are currently having with those responsible for the Barometer are to come up with an improved Barometer which would allow us in particular to have the evolution of perceptions for the whole of Quebec, but also the evolution of perceptions by region,” explained the Minister of the Environment.
The Climate Action Barometer, which cost around $100,000 over three years, is an online survey carried out annually among Quebecers and which provides data on the beliefs, attitudes and behaviors of the population in the face of climate change.
Funding for the media Unpoint cinq, which has offered written and video reports on climate action since 2017, also ended in 2025.
“The promoter of Unpoint cinq submitted another project and this project is currently being analyzed by the ministry. So it is not excluded that Unpointfive or what it could replace it, will also be financed,” indicated the minister.
Five million less in the mobilization strategy
The Climate Action Barometer and the news media Unpoint cinq are two elements that were part of the Legault government’s Mobilization Strategy for Climate Action.
In the Plan for a Green Economy published in 2022, it is written that “among the flagship actions of this strategy, the annual publication of the Climate Action Barometer and support for the Unpoint cinq media play a key role in informing and raising awareness among the population, according to best practices”.
The Green Economy Plan (PEV) is updated every year.
The update of the EPI in 2024 provided 5.64 million for the implementation of the strategy in 2025-2026.
But the last update, published in June 2025, before Bernard Drainville was appointed Minister of the Environment, provides funding of $100,000 for the Climate Action Mobilization Strategy.
The Canadian Press asked the minister’s press secretary why planned funding for the strategy had dropped by $5 million, but the news agency had not received a response at the time of writing.



