Miami Swim Week – The Shows Returns to Mondrian South Beach in May
Miami Swim Week — Shows will return to Mondrian South Beach May 25-31.
The event is under the direction of new chief executive Sean Rashid, alongside fashion event director Elizabeth Claros.
More from WWD
The exhibition opens on May 25 with daytime events and an open model casting, sponsored by Strawberry Moon. This week, swim and resort wear will be highlighted, including runway presentations, daytime activations, wellness programs, panel discussions and satellite shows at Mondrian and various venues. Miami.
49 designers representing England, Colombia, Netherlands, Italy, Brazil, Australia and China will attend the fair. Mondrian South Beach will serve as the central runway hub, hosting individual designer showcases as well as curated group shows; Additional satellite productions across the city will highlight independent presentations and collaborative showcases.
On May 27 and 28, the organization will commemorate the life of its founder, Moh Ducis, who died on October 8. Before the evening catwalk shows, a short film celebrating his life will be shown, accompanied by a live violinist.
Wednesday’s runway program will open with a presentation by Ema Savahl Couture benefiting the Little Lighthouse Foundation and other designers will also participate. Evening productions throughout the week will feature the largest and most technically advanced stage in the event’s history; It will feature the largest LED screen ever used in a fashion show in the United States, surpassed only by brands like Balenciaga and Christian Dior in Europe.
During the week Kristin Cavallari will introduce it swimsuit Under Uncommon James in partnership with Resa.
In addition, there will also be an expanded SwimFit and Wellness Club Series that includes two on-site activations at Mondrian and two off-site wellness experiences at other Miami locations across four days. The week also includes fashion panels and industry chats.
Casa Hamak Showroom will be introduced at the Tower Suite in Mondrian South Beach on 30 and 31 May. The showroom will feature participating fashion show designers in a direct-to-buyer environment that allows buyers, journalists and stylists to interact closely with the collections.
The best of WWD
Sign up WWD Newsletter. Follow us for the latest news Facebook, excitementAnd Instagram.
