Stacey Solomon ‘rakes in £4k-a-day’ from haircare brand REHAB as she continues to boost her staggering £10M fortune after affiliate links backlash

Stacey Solomon ‘earns £4k a day’ from hair care brand REHAB as she continues to grow her £10million fortune.

The 36-year-old TV personality has built an impressive career for herself, reaching third place in the 2009 series of The X Factor before appearing on I’m A Celebrity.

It acquired a 33 percent stake in the hair and body care brand in 2023, and the women-founded brand launched its first skin care line in January this year.

The latest accounts for REHAB, which operates as Capello Limited, reported a profit of £1.5 million in the year to 30 November 2025.

Accordingly SunEarnings of £4,130 per day increased the company’s net worth from £1.6 million to £3.1 million.

This comes after Stacey received backlash from fans for adding affiliate links to her social media.

It acquired a 33 percent stake in the hair and body care brand in 2023, and the women-founded brand launched its first skin care line in January this year.

Despite his huge net worth, the presenter found a way to pad his bank balance; The star is a big fan of posting affiliate links which adds vital money to their pockets.

Like many influencers, Stacey has become a fan of Amazon’s lucrative Affiliate program; This means he earns commission by sharing links to products on the multi-billion pound retail site.

The affiliate link sees the original poster earn a commission for each product or service sold when customers purchase products through that link.

These can range from budget-friendly clothing pieces like casual clothes to home accessories and more lucrative, expensive electronics.

Amazon Affiliates can be lucrative for stars with large followings, with items like clothing, luxury beauty products and watches offering commissions as high as 6 percent.

Even expensive items like electronics offer a 2.5 percent discount, while lower-priced beauty products and luggage are offered a 4 percent discount.

That might not seem like a lot, but considering Stacey’s massive Instagram following of 6.7 million fans, it could be a big win if enough stars are referred to her website.

During a week in March, Stacey promoted products including a luxurious £39.99 boudoir and a cozy fleece, with both pieces priced at £17.95.

Despite her massive £10million fortune, Stacey is filling up her bank balance by flooding her social media with affiliate links

Amazon Affiliates can be lucrative for stars with large followings, with items such as clothing, including a pair of leggings she calls her ‘best ever’, offering a commission as high as 6%.

Stacey also raved about a pair of ‘buttery soft’ tights, which cost £14.24.

The star also told her followers about a £22 cardigan she said she owns in ‘every color’ and it looks like her post made an instant impact as the item sold out quickly.

On the pricier side, Stacey has previously unveiled a photo printer with an eye-watering £129.99 price tag and a £75 spray mop.

It comes after Stacey parted ways with management at YMU, which was once known for a line-up full of ITV favourites.

Stacey previously hit back at trolls who criticized her for sharing ‘annoying’ affiliate links, insisting she was paid too little for them.

The mother-of-five said in a clip: ‘There have been a few trolls in the last few days, I don’t know if they are trolls or not, maybe everyone feels that way and that’s why I have to ask a question.

‘Does this really upset people? Or is it different from advertising with a brand?

‘I would have earned more if I had done an ad instead of an affiliate link with the actual brand, so I don’t know if it offends everyone, if it’s really annoying, or if no one wants it.

‘It would be the same as when I post something and a lot of you ask me where it comes from and if it’s from Amazon, I’ll put the link but at least with the affiliate that has the most stock and stuff like that. and best price.

‘So it helps me, I make a very small commission from this, it’s not like what you’d get from an advertising campaign but I can find the right commission if it makes sense.

‘But I’m not going to do that… If it was really going to annoy and annoy people, I’d share the normal links.’

Stacey concluded: ‘These few trolls are really getting to me. I said, ‘Oh my God, maybe people hate this.’

In February, figures showed Stacey’s firm, Keymap Entertainment Ltd, was worth £10.1 million for 2025; This is up from £7.4 million the previous year.

The firm cites Stacey’s earnings from media coverage and lucrative deals, and she has £7.5 million in investments and £1.6 million in cash.

Stacey rose to fame on The X Factor in 2009 and slowly became a TV favourite, appearing on Loose Women and sharing her bubbly personality on Instagram.

Since marrying husband and former EastEnders star Joe, the couple have purchased their £1.2million Essex family home, Pickle Cottage; Stacey’s is the home where Stacey regularly shows off her transformations and DIY tips on social media.

Keeping up with her DIY tricks, Stacey has featured Sort Your Life Out on BBC and Channel 4’s Renovation Rescue, as well as her own BBC show Crafty Christmas.

More recently, Stacey, Joe and their children Rex, 6, Rose, 3, Belle, 2, Zachary, 17, and Leighton, 12, appeared on their own family BBC reality show.

Stacey is also set to launch her own cosmetics line soon, which she has named Belle & Rose after her two daughters.

Stacey signed documents at Companies House to incorporate the firm.

The newspapers say that the company will trade in ‘retail sale of cosmetics and toiletries in specialized stores’.

Stacey has also launched a homeware range, with the products hitting Asda shelves earlier this year.

Stacey has previously stressed that despite creating a £10million business empire, her children need to work to support themselves and become ‘financially independent’.

He said: ‘We don’t have the kind of inherited wealth that we can pass down through the generations, so it’s really important for them to know that this is our career and we will support our family in any way we can, but ultimately they are their own individuals.

‘I was excited about making my own money and being financially independent. I want my kids to be excited about this too.

‘It’s a broader picture of their self-worth and their overall happiness. I want them to feel successful and have something.

‘It is very difficult to live life without needing anything, without wanting anything. ‘I don’t want to leave them in this situation.’