Talking to MAGA voters turning to Mamdani

One of the first viral hits of Zohran Mamdani’s first social media campaign was a reel shot in which he went into New York neighborhoods that voted hard for Donald Trump just after the 2024 presidential election and talked to people on the street.

Exactly one year later, Mamdani returned to the same streets this week. “What we’re finding today is that there are a lot more people excited about the possibility of politics on the same street where very few people were willing to have that conversation last year.” tells against a layer of last year’s disappointed voters now approaching him with enthusiasm.