Andhra’s Vissannapeta police launch search for ‘Life is Beautiful’ CEO Shivani

Vissannapeta police have launched a search to find ‘Life is Beautiful’ CEO Shivani, who allegedly duped the public by promising good returns on their business and deposits.

The victims alleged that Shivani and her husband Durga Prasad (who took her own life) started the firm ‘Life is Beautiful’ at Vissannapeta in NTR district two years ago.

The couple assured members that they will offer jobs and get good returns on their deposits. Durga Prasad and her husband allegedly collected around ₹ 20 million from thousands of people in Andhra Pradesh and Telangana States and closed the company a few days ago.

It was reported that Durga Prasad, the general manager of the company, could not bear the financial difficulties she experienced and ended her life in October 2025.

“The accused opened LB Mart in Vijayawada. The MD and CEO said that they had undertaken around 200 projects in various places and the family members of the depositors would be provided employment in their projects,” the complainants said.

The victims complained to the authorities and the Visannapeta police registered a case. Police said in a statement on Tuesday, December 16, 2025: “Special teams are working to catch the suspect who resorted to fraud.” he said.