Huawei leads foldable smartphone market with 48% global share as Samsung falls to 20% in 2025
Foldable smartphones are currently represents 1 to 1.5 percent of global smartphone shipment volumes. Despite the small market share, foldable devices play an important role in increasing average sales prices, brand premium, differentiation and long -term profitability for manufacturers.
Huawei currently offers four foldable smartphone models:
Ultra Premium, three -storey Mate XT Ultimate, 16GB RAM version is priced over $ 4,000 for 1 TB storage. The horizontally folded Mate X6 starts at about $ 1,800. Pura X, which folds vertically, is priced to about $ 1,000. Budget -friendly Nova Flip is sold for about $ 750.
Also read: Samsung Galaxy Z Fold 8, Wrinkled Screen Technology and Snapdragon 8 Elite Gene 5 Processor Features
Three Models in Samsung Foldable Smart Phone
Samsung’s foldable smartphone catalog contains three models:
Book -style Galaxy Z Fold 7 starts at about $ 2,000. The Clamshell -style Galaxy Z Flip 7 is priced around $ 1,200. Budget -friendly Galaxy Z Flip 7 Fe starts at about $ 900.
Foldable smartphone market share shift from Samsung to Huawei
According to the Canalys analysis, Huawei was responsible for 20 percent of the worldwide segment sales from 48 percent of total foldable smartphone sales in the first half of 2025. The data are a significant contrast with trends from the previous years when Samsung LED and Huawei were watched. In 2024, Samsung checks 45 percent of foldable smartphone sales, while Huawei made 24 percent.
The Chinese region shows the penetration of the highest foldable smartphone globally
The large Chinese region has 3.2 percent penetration of foldable smartphones according to total smartphone shipments. North America is in the penetration of 1.2 percent market.
Nova Flip, a lower -priced foldable offer of Huawei, plays a critical role in the establishment of Huawei as a global leader in the foldable smartphone segment.
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