Apple’s India iPhone boom hits first speed bump in four years

“The supply shortage for Apple’s iPhone 17 has been ongoing since the launch of the series in September last year and continues to impact retailers across the country. A nominal price hike, especially for iPhones, is honestly not that big of a concern; as other brands have hiked prices, consumers are happy to pay a small premium if they can get their hands on the iPhone 17,” said Manish Khatri, partner at Mumbai-based retailer Mahesh Telecom.