Why India is becoming a key market for mid-luxury Swiss watches

The company estimates that the average age of its buyers globally and in India is around 35, but this varies by collection. In India, the strongest demand is for men’s watches in the 38-42mm range; black and blue dials continue to be the most popular models in the industry. He added that younger and more affluent consumers in India are increasingly turning to more recognizable, sportier products and visible premium categories such as watches, sneakers and leather goods.