Pocket FM’s creator economy reaches ₹300 crore, targets 3X growth to ₹1,000 crore in 2026

Pocket FM said on Tuesday (February 17) that its creative economy has surpassed global standards. ₹Will reach 300 crore mark ₹1,000 crore by 2026.

More than 300,000 creators published their first stories last year, and the platform is expected to reach 1 million creators by 2026 as Pocket FM’s AI capabilities accelerate the pace of creation, according to the company.

Pocket FM said it has enabled 300,000 first-time creators across India to publish their stories, create sustainable revenue streams and reach audiences beyond traditional industry barriers.

“Pocket FM’s AI Suite re-imagines this process as an AI-powered writers’ room built for serialized fiction. Planner Agent devises long-term stories and character journeys, Context Agent maintains narrative continuity between episodes, and Drama Agent refines pacing, tension and exciting events,” said Prateek Dixit, Co-Founder of Product, Technology and AI at Pocket FM.

“In a continuous cycle of planning, drafting and refining, these agents enable creators to craft coherent, long-form stories while preserving creative ownership and significantly reducing execution complexity,” Dixit said.

Rohan Nayak, co-founder and CEO of Pocket FM, said: “Our vision is clear. Creativity remains human and Pocket FM’s AI Suite is designed to remove the barriers to bringing this creativity to life. This reflects Prime Minister Shri Narendra Modi Ji’s vision of an AI-powered creative ecosystem where a story idea can reach audiences at scale, regardless of where it comes from.”

“This marks the end of the traditional ‘starving artist’ model,” Nayak added. “A creator anywhere in India can now create professional quality content and reach large audiences without traditional barriers,” Nayak said.

Democratizing the creative economy

As discussions about the impact of AI on creative work continue globally, Pocket FM said it was democratizing storytelling.

According to the company, approximately 90% of creators on the platform are first-time creators; 25% of these are students who are developing storytelling careers while continuing their education, and AI-powered production tools are reducing the complexity that once required specialized teams.

“We always knew that Indian stories had global potential. The constraint was infrastructure,” Dixit added. “Our AI stack fundamentally reimagines how content is localized and scaled. We use proprietary multilingual large language models to reconstruct contextual translation and narrative. Our models are trained on cross-cultural storytelling patterns, so they adapt not just the words but the references, tempo, and emotional tempo for each market.”